Account metrics
Outpulse takes periodic snapshots of your X account’s key metrics so you can track growth over time:- Followers — follower count over time
- Following — accounts you follow over time
- Tweet count — total tweets posted
- Listed count — how many public lists your account appears in
Activity metrics
Outreach activity by day
A bar chart showing how many DMs were sent each day. Use this to:- Spot gaps in your outreach (days with no activity)
- Understand whether your posting schedule is working
- Track consistency over time
Leads by day
The number of new leads discovered by your monitors each day. Spikes usually indicate:- A target account whose audience grew significantly
- A newly added monitor backfilling its first batch
- A high-traffic tweet you added as a post-mode source
Monitor performance
Each monitor’s lead count and downstream conversion is shown. Use this to evaluate:- Which monitors produce the most leads
- Which monitors produce leads that convert into replies / closed deals
- Whether a monitor’s filters need refinement (bio keywords, follower range)
Post engagement
For each post sent through Outpulse, engagement metrics are tracked after 24 hours:
Use this data to understand which types of replies get traction and refine your approach.
ROI tracking
The ROI panel compares your Outpulse credit spend to the industry benchmark for Twitter Ads cost-per-engagement.
This helps you understand the unit economics of your X outreach vs. paid alternatives.
→ Credit costs and pricing